Industry
SEO and AI search for SaaS
Software buyers research before they ever talk to sales, and more of that research now happens in AI assistants. We make sure your product is findable, accurately described and present in the comparisons that decide shortlists.
What buyers ask
The questions your customers put to search and AI assistants
- What is the best project management software for a small agency?
- Alternatives to [competitor]
- How do I integrate [tool] with [tool]?
- Is [product] worth it for a team of ten?
- What does [product] do?
- [Product] vs [competitor]
Usual blockers
What typically holds this industry back
Thin comparison pages
Comparison and alternative pages that read like ads are ignored by searchers and by AI assistants.
Docs hidden from search
Help content behind a login or in a separate system never earns the visibility it should.
Inconsistent product description
Review sites and directories describe the product differently, so assistants repeat the wrong version.
First 90 days
What we prioritise
- Audit indexing across marketing site, docs and blog
- Rebuild the top five comparison and alternative pages
- Correct the product description on review and directory sites
- Start weekly AI answer tracking on the buying questions
Measures
What we report
- Demo requests from organic search
- Named in AI answers to comparison questions
- Share of docs pages indexed
In their words
What clients say
They showed us a range instead of a number, and it saved us from reacting to a bad week that turned out to be noise.
They asked other sites to remove two bad links before touching any disavow file. That is the opposite of what the last agency did.
After a migration we lost a third of our traffic. They traced it to a redirect rule in a day and told us honestly how long recovery would take.
Ready to be found by Google and named by AI assistants?
Book a 30-minute call. We prepare a free audit of your site first, so you leave with a written read whether or not you hire us.